B I O G R A P H Y

 

 

D E S I G N E R

B I O G R A P H Y

 

Jenevieve Lyons is a fashion designer who ‘depicts’ visual parables throughout her clothing; referencing strong concepts taken from various fields of study and interpreting them within a fashion context, bringing across strong concepts and ideas in the form of innovative garments with a strong sense of sculpture and moulding with an aesthetic of conceptual minimalism.

I see fashion as a voice to portray our brand mission of realising cultural; social, political, environmental issues within a fashion context in order to educate and build renewed perspectives on the African fashion industry.

D - determination

R - resilience

E - encapsulation

A - ambition

M -motivation

 

Based in South Africa

BA (Hons) Fashion Design

 

2017: Showcased at Mercedes Benz fashion week Cape Town 2017.

2017: Showcased at SA Menswear Week A/W 17.

2016: Showcased at Helsinki Fashion Week in Finland, Europe.

2016: Showcased at SA Menswear Week S/S 16.

2016: Showcased at SA Menswear Week A/W 16.

2015: Showcased at SKIP Fashion Exchange 2015.

2015: Showcased at SA Menswear Week S/S 15.

2015: Showcased at Mercedes-Benz Bokeh Fashion Film Festival.

2015: Showcased at Design Indaba Expo.

2015: Showcased at SA Menswear Week A/W 15.

2014: Showcased at SA Fashion Week A/W 15 collections.

SAFW Renault New Talent Search 2014 top 5 Finalist

2014: Showcased at Mercedes Benz fashion week Joburg 2014

AFI Next Generation platform.

2013:   Top 8 Finalist in Elle Rising Star Design Award 2013 in association with Mr Price.

2013: Showcased at Mercedes Benz fashion week Joburg 2013

AFI Fastrack top 12 Finalist.

2010 - 2013:  Bachelor of Arts Honours Degree in Fashion Design at Lisof.

Awarded for 3rd year Top Avant-garde Range.